WHY BERKLINE?

Berkline is one of the leading brands in the home furnishings industry. As a market leader in the seating arena, they present to you, their valued customer, the “Berkline Family Dining” program.

In today’s fast-paced world, more and more families are entertaining in their home. Many newer homes include a large, open adjoining family room and kitchen, or a great room for this purpose. The trend in older homes is to remodel basements or convert adjoining rooms to better entertain families and friends.

Home entertaining is driving a boom in sales from gadgets to beverage ware to barstools and bars. Now, “Berkline Family Dining” introduces to you a comprehensive merchandising and marketing program in the family dining category that also includes the necessary companion items for display at retail. These companion items include: Dining Tables, Barstools, Bars, Kitchen Islands, etc.

Their designs reflect a nice balance of styles from casual traditional to transitional/contemporary. Having served the home furnishings industry for decades, Berkline has developed high standards for comfort, style and construction as well as even higher standards for durability.

WHO IS VENDOR DEVELOPMENT GROUP, INC?

VDG is a design & marketing based company located in Golden Valley, MN.

Berkline has entered into a licensing agreement with Vendor Development Group, Inc. (VDG)

VDG’s extensive retail understanding affords the company an opportunity to develop new products to extend brand names to new industries, categories or channels of distribution.

A few examples of VDG’S most recognizable product licenses are: Char-Broil (Charcoal Grills) and Donald J. Trump Office Chairs.